How much time do you spend on Facebook?
Most Facebook users would admit it's difficult to tell, as time seems to disappear whilst scrolling, commenting, liking and posting on the platform - and notifications, pop-ups and viral videos all vie for our attention and keep us glued. The result is that many of us feel guilty about the amount of time we spend on Facebook.
Danny Bermant explains why GDPR is an opportunity for small business
Danny visited Vanessa's Facebook Café at the B2C Marketing Expo (London) in March 2018. We chatted about the challenges small business owners face, maintaining a strong presence on social media, as well as marketing their business using email. Danny Bermant is the Founder of Inbox Express – a library of email templates, designed to help you nurture your relationship with your readers, and then turn them into customers.
Keen to learn more about using templates in email marketing and how they could help my customers, I asked Danny if I could interview him. Danny clarified what GDPR means for email and how Inbox Express helps businesses get results through email marketing. This blog post is a summary of our Zoom interview on 6th June 2018.
Prefer to listen? You can play back our informal chat on Danny's channel on YouTube (35 minutes).
In the wake of the Cambridge Analytica scandal, and following the recent launch of GDPR, privacy is a hot topic these days and many of us are questioning how we can keep our personal information more secure. With Facebook in the spotlight, we’re more concerned than ever about who can see what we're sharing on the world's most popular social network*, and how our data is being used.
Can strangers see my email address?
Who can see my photos?
Is Facebook tracking me when I browse online?
Not using the Events feature on your Facebook Page or Group yet? Then it's high time you did! Facebook's goal is to provide fans with the best, up-to-the-minute information about local events. This is good news for consumers and businesses. Events that you list on Facebook are automatically published to its sister app, Facebook Local, providing local businesses with a simple event marketing tool to help fill upcoming events.
Facebook's previous events app has been refreshed and renamed Facebook Local. Following its latest enhancements, it's likely to become everyone's go-to app for local events and finding places to visit.
Whenever you start a new blog post, no matter how passionate you are about the topic, you must also consider your plan for getting it noticed.
Get your blog noticed with these top tips (not tulips!) from Vanessa Hunt Consulting
I'd love to say there's a magic formula for sharing a blog post quickly and efficiently with your target audience and beyond, but there's no quick fix. The truth is, you have to put as much effort into publicising a blog as publishing it (if not more!)
But there's some good practice you can follow to attract readers, and I hope you find the following list of questions helpful. You can refer back to this blogging checklist each time you write a new blog post.