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Increase sales velocity by shortening your sales cycle
Still waiting for a response from that website you were browsing last month? Maybe you got a reply, but not soon enough. Just last week I completed a web form on the site of a large CRM vendor who specialises in customer experience. Guess what. Nobody followed up my enquiry! I ended up chasing them via chat (which worked really well). It's okay, these things happen. But not everyone would've given them a second chance. It made me wonder how many other companies are missing out on business because they're sluggish responding to leads?

Guest blogging earns Gold for best article in CRM Writers' Awards 2017
I love creating content on current CRM topics like user adoption, sales enablement and training for SalesMethods. So I was even more delighted for my client when I learnt that my guest blogging had won the Gold and Silver awards in two categories of the CRM Writers' Awards 2017.
An interview with Data2CRM: Customer experience and CRM
I was recently interviewed by Nataliia Matsyk (Marketing Manager) of Data2CRM, who asked some interesting questions about my experience of working in the CRM industry.
Read a short excerpt here or visit Data2CRM's CRM blog for full details of the interview.